Content Format
Long-form videos earn $2–$20 RPM depending on niche.
Videos over 8 min can include mid-rolls, significantly boosting ad revenue.
Channel Details
Niche / Category
Niche is the #1 driver of CPM. Finance creators earn up to 20×
more per view than entertainment creators.
Primary Audience Country
Geography is the second-biggest factor. US/AU viewers generate
10–20× more revenue than South/Southeast Asian viewers for the same niche.
Monthly Video Views
100,000
Subscriber Count
Needed to check YouTube Partner Program eligibility. Requires
1,000+ subscribers + 4,000 public watch hours.
Videos per Month
Used to estimate per-video earnings and sponsorship potential.
More uploads = more monetization surface area.
Seasonality
Often ignored by other tools
Q1 Jan–Mar
−15% avg
Q2 Apr–Jun
−5% avg
Q3 Jul–Sep
Baseline
Q4 Oct–Dec
+45% holiday 🔥
Audience Geography Mix
Advanced
Set % of monthly views from each region. Must total 100%. Even 10% US traffic can double your RPM.
Total: 100%
✓ Balanced
Additional Revenue Streams
Often ignored by other tools
Avg. Sponsorship per Video ($)
Brand deals often 2–5× ad revenue. Micro-influencers (10K–100K
subs) typically earn $500–$3K/video. Leave 0 to exclude.
Channel Memberships ($/mo)
YouTube keeps 30% of membership revenue. Typical tiers: $1.99,
$4.99, $9.99/month. Leave 0 to exclude.
Super Chat / Stickers ($/mo)
Live stream donations. YouTube takes 30%. Popular in
gaming/reaction channels with highly engaged communities.
Merch / Affiliate ($/mo)
Estimated Revenue
ESTIMATED MONTHLY TAKE-HOME
$0
Range: $0 – $0
Daily
$0
est. take-home
Weekly
$0
est. take-home
Monthly
$0
ad revenue only
Yearly
$0
full total
Revenue Breakdown
RPM: $0.00
Your RPM (Revenue Per Mille) after YouTube's 45% cut is the real number that
matters. CPM is what advertisers pay — RPM is what reaches your bank.
YouTube Partner Program Check
✓ Copied!
🎯 Reverse Goal Planner
Not on other tools
Enter your target monthly income. We'll calculate exactly how many views, videos, and subscribers you realistically need — by niche.
I want
$
per month
In this niche
Include sponsorships?
Loading insight...
Same views, different earnings
100K monthly views
This is why niche matters more than subscriber count.
2026 Niche CPM & RPM Reference
Live benchmark data for all major YouTube niches, updated for Q1 2026. Creator take-home (RPM) = CPM × 55% impression rate.
Country CPM Multipliers (2026)
Geography is often worth more than niche. Australia now leads all markets.
How It Works
📐
2026 Niche CPM Data
We use verified 2026 CPM benchmarks from creator
dashboards, TubeBuddy reports, and vidIQ aggregate data — not outdated industry averages.
🌍
Geography Weighting
Your RPM is calculated using your audience geography
mix. A 10% US audience shift can effectively double your RPM — that's why we model it precisely.
💡
RPM, Not CPM
Most tools show CPM (what advertisers pay). We show
RPM (what you actually receive after YouTube's 45% cut and partial monetization). The difference
is ~50%.
These are estimates based on industry benchmarks. Actual YouTube earnings vary based on your
specific content, audience engagement, ad blocker usage, and YouTube's internal allocation system.
Use as planning guidance, not guarantees.